Sunday 20 December 2009

Having completed the Silent Movie brief, the next brief is looking at creating a piece of video. Either a title sequence for a proposed television programme or a series of 5 television idents for a promotion of a season of films. Having watched these many a times by being a TV person and a lover of idents, I have just been watching "AD of the Decade" on ITV, this to be honest is quite a useful programme although we are not using moving image its none the less inspiring and illustrates creative thinking at its best. I love the Guiness Advertisement with the dominoes, Cadbury's "A Glass and Half Full" productions, Sony's Bravia Adverts and Honda Domino effect advertisement. From dancing eyebrows and talking meerkats, to a car made of cake and the world’s longest waterslide, Ben Shephard narrates a celebratory countdown of the 20 greatest commercials to grace our TV screens over the past decade. Finding out how technology lent a hand in bringing Gene Kelly back to our screens, how a Sunday league football ref came to book Jackie Charlton and who was actually in the monkey suit, in the now infamous drumming gorilla advert.









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